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What could the future of environmental learning look like?

Everyone has the right to learn about the environment, to understand how they can think and live more sustainably for a healthy, prosperous future.
However, currently the environmental education system is significantly limited because it’s not inclusive or accessible to all, and there are unspoken truths of climate hypocrisy. Ultimately, this can restrict who, and how many of us, are engaged in the environment, and it could delay our ability to reach net-zero.  
It is important to note that environmental learning does not just apply to educational institutions or curriculums. Whether you are a sustainable business or environmental charity providing resources, a student actively studying these subjects, or a communicator sharing different environmental experiences through the power of storytelling, we can all play a part in taking action to make environmental learning more effective. 
So, in this post, through using the key example of field trips, we will be discussing both the current challenges embedded in the education system as well as the possible opportunities to reimagine the future of environmental learning.

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Firstly, the way in which we learn about the environment may not be as sustainable as you may expect. 
Across the education sector, field trips act as the cornerstone of many environmental subjects, such as Geography. The carbon emissions associated with these field trips have rarely been managed and have the potential to play a considerable role within the wider carbon footprints of educational institutions. One study found that, in higher education, one of the largest sources of travel emissions came from student fieldtrips (Hoolohan et al. 2021), with other significant sources from wider research and staff conference travel. A general trend has also shown that the number of exotic field trips abroad have increased as they can be seen as a competitive advantage or recruitment tool to attract more students to a course (LSE, 2019); indicating that this challenge may worsen, despite the fact that more and more Universities are declaring ‘climate emergencies’. 
However, since fieldtrips globally were cancelled or postponed over the recent years due to the COVID-19 pandemic, it has given rise to research opportunities to assess the role and application of digital learning. Specially, Earth Minutes partnered with Durham University to trial a Digital Fieldtrip Experience (DFE), <a href="https://www.earthminutes.co.uk/projectrenu" target="_blank" rel="noopener">‘Project RENU’</a>, which can be defined as a web platform using a mixed-media approach (i.e. cinematography, 360-video and article resources) to explore an immersive digital environment. In summary, this project found that although DFEs should never be used to replace all fieldtrips, when they are provided as an optional opportunity or alongside local-based trips, they can provide enhanced experiences that you cannot get in-person and there are significant carbon footprint reductions.  
Within the same study (<a href="https://www.earthminutes.co.uk/projectrenureport" target="_blank" rel="noopener">Project RENU Report, 2022</a>), a collaborative survey with Students Organising for Sustainability (2022) found that out of the 7,761 UK students who took part, only 24% said they take into account the environmental impact of fieldtrips when deciding whether to participate. Crucially, this highlights the lack of conversation behind how, and why, we should learn about the environment in a fundamentally sustainable way. Without engaging people in this, there is the risk of having the indirect social impact of normalising negative environmental behaviours, such as normalising flying as a form of transport (Flight Free UK, 2019). So, redesigning the way in which we learn about the environment could ensure that we encourage more sustainable lifestyles in the long term, alongside driving climate action through carbon footprint reductions.

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Another challenge to address is the physical and financial accessibility of environmental learning, as well as its overall inclusivity. 
Over the last few years, studies have continued to expose how the common activities associated with environmentally-focussed subjects, from fieldtrips, fieldwork and forest school activities, do not accommodate those with physical disabilities (Stainfield et al., 2010; Çaliskan, 2011). Whilst globally, there are 1 billion people living with some form of disability making up 15% of the global population (The World Bank, 2021), so this inevitably prevents a significant proportion of society from participating in environmental learning. Moreover, people can also be excluded by the cost of these activities, such as the costs of equipment and travel (Stokes et al., 2012), which has unfortunately led to it being widely recognised that the subject of Geography tends to attract fewer young people from financially disadvantaged backgrounds (Dorling, 2020). 
Importantly, alongside the need to make environmental learning more accessible, we need to make it inclusive regardless of race or gender. A study by Black Geographers (2021) found that in 2018 only 1.7% of all enrolling Undergraduate Geography students in the UK identified as Black, and specifically across Oxbridge less than 3 Black students were admitted to study geography. This will inevitably have a detrimental societal and environmental impact because through restricting the accessibility and inclusivity of environmental learning, it will go on to decrease the overall diversity and overall participation in the sustainably sector as a whole. 
Fundamentally, we cannot make effective environmental decisions or drive impacting environmental change without a diverse range of people, bringing a board range of ideas and experiences. So, environmental learning must be re-designed with those marginalised at the forefront because environmental learning should be available to all.

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Lastly, the environment relates to anybody and everybody. As humans, we must sustain the planet to sustain ourselves. 
However, particularly within the education sector, the subject of the environment is often incidentally labelled as more of an ‘interest’. It could be argued that this is down to the way environmental topics have historically been restricted to Geography- and Science -based subjects only. This results in an element of exclusivity, causing people to feel that environmental topics may not be as relevant to them. This could go on to impact the way people interact or perceive the environment throughout the rest of their lives. 
This has been reinforced by a recent survey by Teach the Future (2022), who asked 4,690 secondary teachers across the UK about how climate change has been embedded within different subjects. As a result, only 7% of teachers found that this was happening within Maths, 17% for English, 19% for Art &amp; D&amp;T, 27% for languages, 28% for History and 45% for Religious Studies. With this, to fully embed climate change within the curriculum, we need all teachers to be trained to talk about the climate crisis in a way that&#8217;s relevant to their subject and their students&#8217; lives (Teach the Future, 2021). For example, through indirectly promoting and encouraging positive environmental behaviours and awareness, such as using climate change extracts in English. 
Ultimately, for environmental learning to have the greatest impact, we must make sure that environmental education exceeds the boundaries of Geography and Science because everyone has the right to be provided with the sufficient tools to live and think more sustainably.

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To make environmental learning more effective, field trips are definitely not the sole challenge or solution, but they can be an important place to start. Beyond field trips, whether you are an individual, school or university, business or charity, we can all take steps to drive the future of environmental learning: 
<ul>
<li style="font-weight: 400;" aria-level="1">Be a part of the discussion and learn more – here are a few helpful resources: 
<ul>
<li style="list-style-type: none;">
<ul>
<li>Teach The Future <a href="https://www.instagram.com/_teachthefuture/" target="_blank" rel="noopener">(@teachthefuture)</a> &#8211; ‘Teaching The Future’ (2022): <a href="https://www.teachthefuture.uk/research" target="_blank" rel="noopener">here</a></li>
<li>SOS-UK <a href="https://www.instagram.com/sosuk_charity/" target="_blank" rel="noopener">(@sosuk_charity)</a> &#8211; ‘Sustainability Skills Survey’ (2022): <a href="https://www.sos-uk.org/research/sustainability-skills-survey" target="_blank" rel="noopener">here</a></li>
<li>Black Geographers, <a href="https://www.instagram.com/blackgeographers/" target="_blank" rel="noopener">(@blackgeographers)</a> &#8211; ‘Participation of Black Students in Geography’ (2021): <a href="https://www.blackgeographers.com/pages/black-students-in-geography" target="_blank" rel="noopener">here</a></li>
<li>Wild Ability <a href="https://www.instagram.com/wildability_/" target="_blank" rel="noopener">(@wildability_)</a></li>
<li>Earth Minutes <a href="https://www.instagram.com/earthminutesuk/" target="_blank" rel="noopener">(@earthminutesuk)</a> &#8211; ‘Project RENU: Field trips For Future’ (2022): <a href="https://www.earthminutes.co.uk/projectrenureport" target="_blank" rel="noopener">here</a></li>
</ul>
</li>
</ul>
</li>
<li style="font-weight: 400;" aria-level="1">Volunteer or start a campaign – join <a href="https://www.sos-uk.org/act" target="_blank" rel="noopener">SOS-UK</a> and <a href="https://www.teachthefuture.uk/an/volunteer" target="_blank" rel="noopener">Teach The Future</a>!</li>
<li style="font-weight: 400;" aria-level="1">Design more sustainable and inclusive learning tools, like Digital Field trip Experiences, with Earth Minutes. Get in touch to find out more: <a href="mailto:contact@earthminutes.co.uk" target="_blank" rel="noopener">contact@earthminutes.co.uk</a></li>
<li style="font-weight: 400;" aria-level="1">Take control of the carbon footprint behind your environmental research, lesson or field trip. 
<ul>
<li style="list-style-type: none;">
<ul>
<li style="font-weight: 400;" aria-level="1">Sustainable Travel &#8211; Search for the most sustainable route via RouteZero: <a href="https://routezero.world/#/" target="_blank" rel="noopener">here</a></li>
<li aria-level="1">Digital Sustainability &#8211; Learn about digital carbon emissions and sustainable web design; <a href="https://sustainablewebdesign.org/" target="_blank" rel="noopener">here.</a> Estimate the carbon footprint of your webpage: <a href="https://www.websitecarbon.com/" target="_blank" rel="noopener">here</a></li>
<li aria-level="1">Carbon Offsetting &#8211; Minimise your carbon emissions from source and offset where carbon emissions cannot be avoided: <a href="https://ecologi.com/" target="_blank" rel="noopener">Ecologi</a>, of course!</li>
</ul>
</li>
</ul>
</li>
<li aria-level="1">Let’s engage more people in the environment, to push beyond the boundaries of Geography &amp; Science!
<ul>
<li style="list-style-type: none;">
<ul>
<li aria-level="1">Take a Climate Course with AimHi: <a href="https://www.aimhi.earth/climate-course" target="_blank" rel="noopener">here</a></li>
<li aria-level="1">Need learning resources? Go to the Earth Minutes YouTube channel: <a href="https://www.youtube.com/channel/UCEBXns1TSLWmHTGujl5VRoQ" target="_blank" rel="noopener">here</a></li>
</ul>
</li>
</ul>
</li>
</ul>

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Black Geographers (2020). Participation of Black Students in Geography. Found at: <a href="https://www.blackgeographers.com/pages/black-students-in-geography" target="_blank" rel="noopener">https://www.blackgeographers.com/pages/black-students-in-geography</a>
Çaliskan, O. (2011) Virtual field trips in education of earth and environmental sciences. Procedia – Social and Behavioural Sciences, 15, 3239-3243.
Dorling, D. (2020) Geography and the Shifting Ratios of Inequality – University, A levels and GCSEs in 2020. Found at: https://www.dannydorling.org/?p=7945
Earth Minutes (2022) Project RENU – Fieldtrips For Future. Edited by Askew, E. Available online at: <a href="http://www.earthminutes.co.uk/projectrenureport" target="_blank" rel="noopener">www.earthminutes.co.uk/projectrenureport</a>
Flight Free UK (2019) “I refused to fly for my university field trip&#8221;: MSc student Abi Whitefield refused to go on her University field trip, despite it being a compulsory part of her course. Found at: <a href="https://flightfree.co.uk/post/i-refused-to-fly-for-my-university-field-trip/" target="_blank" rel="noopener">https://flightfree.co.uk/post/i-refused-to-fly-for-my-university-field-trip/</a>
Hoolohan, C., C. McLachlan, C. Jones, A. Larkin, C. Birch, S. Mander, and J. Broderick. 2021. Responding to the climate emergency: How are UK universities establishing sustainable workplace routines for flying and food? Climate Policy 21 (7):853–67. doi: 10.1080/14693062.2021.1881426.
LSE (2019) Rethinking Field trips. Found at: <a href="https://blogs.lse.ac.uk/highereducation/2019/09/16/rethinking-field-trips/" target="_blank" rel="noopener">https://blogs.lse.ac.uk/highereducation/2019/09/16/rethinking-field-trips/</a>
Stainfield, J. et al. (2010) International Virtual Field Trips: a new direction? Journal of Geography in Higher Education, 21 (2), 255-262.
Stokes A. et al. (2012). Enabling remote access to fieldwork: Gaining insight into the pedagogic effectiveness of ‘direct’ and ‘remote’ field activities. Journal of Geography in Higher Education. 36 (2). 197–222.
Teach the Future (2022) Teaching the Future: <a href="https://drive.google.com/file/d/1DYNmcsQ5cM9iKdcjNL4riRGaK75Za2Ac/view" target="_blank" rel="noopener">https://drive.google.com/file/d/1DYNmcsQ5cM9iKdcjNL4riRGaK75Za2Ac/view</a>
Teach the Future (2021) Teaching the Future. Found at: <a href="https://www.teachthefuture.uk/teacher-research" target="_blank" rel="noopener">https://www.teachthefuture.uk/teacher-research</a>
The World Bank (2021). Disability Inclusion. Found at: <a href="https://www.worldbank.org/en/topic/disability#1" target="_blank" rel="noopener">https://www.worldbank.org/en/topic/disability#1 </a>

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Climate Commitments Survey 2024

Our Climate Commitments 2024 report surveyed 1,400 business owners and decision-makers to businesses with 1-1,000 employees spanning all regions of the UK and 28 professional sectors. 
There were three clear themes that emerged this year. Despite the continuing economic downturn, businesses are still making sustainability a core part of their strategy and reaping the benefits. Whilst more and more businesses are starting their net-zero journey the majority are not on course to hit their targets by 2050. Key barriers around investment, time and tools still remain as well as a lack of government support to accelerate the transition to the net zero economy.
<h3>Read the full report </h3>
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 📁 Download the PDF report <a href="https://cms-assets.offset.earth/app/uploads/20240415131731/Climate_Commitments_Survey.pdf" target="_blank" rel="noopener">here</a>

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<h3>1. Despite the continuing economic downturn, businesses are making sustainability a core part of their strategy and reaping the benefits.</h3>
76% said becoming more environmentally sustainable is a core business strategy for their organisation in 2024.
Despite the current cost of living crisis nearly two thirds (64%) say that the economic downturn is having a positive or no impact at all on their sustainability commitments with only a third (29%) saying it is having a negative impact. As a result 81% are planning on either increasing or maintaining their investment in sustainability initiatives.
Changing business practices are wide-ranging and have seen nearly half of respondents increasing rates of recycling (49%) or reducing energy consumption (48%) while over a third (37%) have taken the step of using ‘greener’ suppliers and products, been educating employees on best practices to reduce climate change (35%) and increased their use of renewable energy (35%).
For the two thirds of businesses (63%) who have set sustainability targets, they are reporting multiple business benefits. These range from improved brand reputation (34%), reduced costs (31%), increased productivity and/or innovation (30%), attracting more eco-conscious customers (28%), employee loyalty and/or motivation (28%), competitive advantage (22%) and increased revenue and/or market share (22%).

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<h3>2. More and more businesses are starting their net-zero journey but are not on course to hit their targets</h3>
72% of businesses have either measured their footprint consistently over the past few years (35%) or in the last year (37%) demonstrating the momentum in the first step on a net-zero journey.
Around a third have calculated their carbon footprint (30%), set emissions reductions targets (35%), achieved emissions reductions (30%) and funded climate action (35%) but less than a third (27%) were on track to reach net-zero by 2050 or sooner.
Businesses still recognised the role of carbon offsetting as an effective way for businesses to contribute to global climate action (21%) when used as part of a wider strategy (17%) after reducing emissions as much as possible (17%). Funding tree planting still tops the list as businesses’ number one favoured climate action solution (46%), followed by renewable energy (38%), habitat conservation &amp; restoration (37%), rainforest conservation (32%) and carbon dioxide removal (31%).

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<h3>3. Barriers around investment, time and tools still remain, as well as a lack of government support.</h3>
Over a third of UK businesses cited financial constraints (32%), the cost of tools or technology (28%), lack of government support in the form of incentives (25%), time constraints (25%) and the lack of the ability to measure their carbon footprint (20%). 
The business sector is calling out for more support from the government.  Nearly eight in ten (79%) of UK businesses feel that the government should provide more support to improve their environmental affairs, three quarters (76%) feel that the government investing in the green economy would be good for business, creating jobs and lowering their running costs while 73% feel more government support is key to their business increasing its sustainability targets.
With less than half (49%) of businesses yet to apply for government funding to make their business greener there’s a clear desire for more funding (45%) and incentives (44%) to be made available as well as clearer information (40%) on how to access these.

<h3>Businesses can lead the sustainable revolution</h3>
Ecologi remains committed to supporting businesses on their climate journey through our all-in-one platform allowing organisations to calculate their carbon footprint, set targets and reduce their emissions whilst funding high quality climate action projects. Our mission is to inspire and empower businesses to accelerate global climate action.
We’re trusted by over 20,000 businesses. Why not add yours to the list? If you want to make your business greener, better, faster, stronger, speak to our expert team.
You can access the full data set <a href="https://docs.google.com/spreadsheets/d/e/2PACX-1vR2QZj3JAUk_f4suOMmd653C6AEiytUp_T5WhBnUOypIkW9Wf9yT61C9TzQ4_GMwQ/pubhtml" target="_blank" rel="noopener">here</a>

Speak to our expert team to make your business greener, better, faster, stronger

Ecologi Impact Report 2023: Another year of impact for our planet

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Impact Report 2023: Another year of impact for our planet

Read our 2023 Impact Report to discover the incredible achievements of the Ecologi community.

It’s that time of year again, when we share our annual Impact Report to highlight the scale of the impact funded by our community, and the incredible achievements of the impactful projects that Ecologi has supported over the past twelve months.
Read the full report below, or stick with us here, as we summarise some of the top facts and figures from 2023.

<h2>Over 75 million trees funded</h2>
…in fact, nearly 77 million! As of the end of the year, the Ecologi community has funded the planting of 76.9 million trees in eighteen countries around the world – from Argentina to Tanzania.
This includes 20.6 million trees which were funded by the Ecologi community in 2023, representing 27% of our overall count of trees funded to date.
We also now support reforestation projects in all four nations of the United Kingdom, and have planted 300,000 trees here at home.

<h2>Over 38,000 livelihoods supported through reforestation and agroforestry projects</h2>
We are constantly working on improving our understanding of how our funding for reforestation projects supports local people and communities.
Thanks to improved data visibility across our projects this year, we can report that the reforestation projects we fund support at least 38,000 people – for example through training, employment, investment in micro-businesses, or the provision of healthcare and wellbeing services.

<h2>New habitat restoration projects already showing results</h2>
In October, we launched our first-ever dedicated habitat restoration project – called <a href="https://ecologi.com/projects/wildflowers-wetlands-and-wildlife" target="_blank" rel="noopener">Wildflowers, Wetlands and Wildlife</a>. This project supports the Future Forest Company’s projects restoring and conserving habitats and ecosystems that are important for native biodiversity in the United Kingdom – costing only a few pounds per square metre of habitat restored.
In just the last quarter of 2023, our community funded it’s first 5,000 m2 of habitat restoration, and the sites are already seeing some exciting signs that this restorative effort is working – with the return of the Northern brown argus (Aricia artaxerxes) to Stirlingshire, and elusive pine martens (Martes martes) spotted at Dumyat.

<h2>Another half a million tonnes of carbon avoidance</h2>
Our community funded another 565 ktCO2e this year, bringing our all-time total of emissions avoided to 2.96 MtCO2e (million tonnes).
This year, we saw increased demand for a wide range of projects that feature lots of co-benefits, with Community-based projects (like cookstoves and boreholes) averaging 7.25 validated benefits for the UN Sustainable Development Goals (SDGs), and Nature-based projects averaging 5.38 SDGs.
The voluntary carbon market has received a lot of attention and scrutiny this year, which has helped to expose some of the poor-quality projects on the market, as well as increasing transparency, due diligence and quality standards across the board. This year, we joined the <a href="https://cmif.co.uk/" target="_blank" rel="noopener">Carbon Markets Innovation Forum</a>, to join up with other startups in the carbon markets who are dedicated to supporting only high-quality projects.
Thanks to all these positive changes, as well as a huge demand for high-quality projects, the market is starting to bounce back – and high-quality projects are starting to receive the attention (and funding) they deserve. You can read more about how we review projects before funding them <a href="https://ecologi.com/articles/blog/funding-carbon-credits" target="_blank" rel="noopener">here</a>.

<h2>Our first 1,000 tonnes of carbon removal</h2>
Late in the year, we launched our first carbon removal projects onto our <a href="http://ecologi.com/impact-shop" target="_blank" rel="noopener">Impact Shop</a>, enabling our community to <a href="https://ecologi.com/projects/biochar" target="_blank" rel="noopener">fund biochar projects</a> for the first time, and our community funded our first 1,056 tonnes of removals.
Carbon removal projects are those which take carbon dioxide (CO2) which is already in the atmosphere, remove it, and store it somewhere in the biosphere (like in forests) or the geosphere (like underground). These tend to be much more expensive on the market than carbon avoidance, and so the volumes are modest. This year, we began to fund projects with durable storage – <a href="https://ecologi.com/impact-shop/support-biochar-carbon-removal-projects" target="_blank" rel="noopener">biochar carbon removal</a> – as well as those with nature-based storage, through <a href="https://ecologi.com/impact-shop/support-certified-blue-carbon-projects" target="_blank" rel="noopener">blue carbon</a> and <a href="https://ecologi.com/impact-shop/support-certified-afforestation-projects" target="_blank" rel="noopener">terrestrial afforestation (ARR)</a>.
Around 10% of our community’s carbon removal tonnes funded this year went towards biochar, with 40% for blue carbon and 50% for green ARR.

<h2>Read more stats and stories in our full Impact Report 2023</h2>
We’ve collected just a few of our favourite stats in this article, but you can read more – and more in-depth stories from all the projects supported – in the full report, <a href="https://docs.google.com/presentation/d/e/2PACX-1vSGPflji-t40_-gNYvj9Nam45ZQbcrU8EEFo9uuTk--SakI9khZ_kb3F42lxKq8JlwNzxAqyHK9vOz_/pub?start=false&amp;loop=false&amp;delayms=60000" target="_blank" rel="noopener">which you can view here</a>.
As ever, we extend our heartfelt thanks to every member of the Ecologi community who supported these wonderful projects in 2023, as well as all our partners and suppliers and other organisations who we have worked with this year.

Ready to make a difference for our planet? Get in touch, and let’s chat about how we can help you on your climate journey.

Case studies

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Case study: How EET Group is embedding sustainability

Case study: How EET Group is embedding sustainability into IT distribution 

<h2>About EET Group</h2>
EET Group is a value adding IT distributor. They pride themselves on providing expert industry knowledge, tailored logistics solutions, unique sales services, and innovative marketing tools to support their partners&#8217; success.
Founded in 1986, operating in 23 markets across Europe and shipping to over 70 countries, EET Group offers an extensive portfolio of more than 1,100 brands. Their team of 750 employees works collaboratively to deliver unparalleled value to partners and customers.

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<h2>Issue</h2>
The distribution of spare parts was EET Group’s initial business focus and remains a cornerstone today, even as they have expanded their business into other areas. With a 30-year heritage in spare parts distribution, environmental purpose is embedded in their DNA.
Their mission is to extend the lifespan of electronic equipment, including printers, laptops, mobile phones, and servers, thereby diverting them from landfill. They give tech products a second life, before they become electronic waste. The team is already making significant progress in their climate journey, having calculated their carbon footprint and set emissions reductions goals. Their next step involves setting Science Based Targets.
EET Group was looking for a trusted partner capable of assisting them in making a greater positive impact on our planet while enhancing transparency. EET Group&#8217;s decision to collaborate with Ecologi was driven by a desire to attract employees, suppliers, and customers, as well as to enhance brand reputation and drive business growth.
The team also saw the benefit of joining a community that’s working together to collectively tackle the climate crisis, and connecting with other like-minded businesses through initiatives like the Million Tree Pledge.

<h2>Challenges</h2>
There were some barriers to overcome, such as a lack of knowledge about the appropriate climate action, and concerns about potential greenwashing accusations. However, Ecologi’s expert team was available to provide assistance in addressing these challenges.
EET Group was reassured by Ecologi&#8217;s credibility, demonstrated through our trusted relationships with over 20,000 businesses and the fact that our climate experts employ state-of-the-art data and monitoring capabilities throughout the verification and due diligence process. They were also reassured that we regularly update our transparency page with evidence of our strategy, impact ledger and financial information.
EET Group was also confident that Ecologi’s business toolkit and communication guidelines are available to offer practical assistance in using the correct language and avoiding the pitfalls of greenwashing.

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<h2>Solution</h2>
EET Group’s climate journey began by selecting the right portfolio from Ecologi&#8217;s extensive list of high quality carbon avoidance projects. The team introduced ‘climate conscious outbound shipping’, which involved purchasing carbon credits to mitigate emissions from outbound carriers.
Then, at the beginning of 2021, EET Group took the Million Tree Pledge and committed to planting one million trees by 2025. Since then, they have planted one tree for every five shipments leaving their warehouses. With around 1.1 million outbound shipments a year, they have planted more than 220,000 trees annually – that’s an area the size of two tennis courts every single day! EET Group actually smashed their 2025 target and fulfilled their million tree pledge in April 2023.
EET Group has already implemented circular practices and eliminated virgin plastics from their own private label eStuff Infinite consumer products. Now, they are focusing on reducing the environmental impact of their B2B products as well. In the future, they plan to collaborate with Ecovadis and the SBTI to introduce more sophisticated tracking of Scopes 1,2 and 3 emissions, thereby improving the accuracy of their measurements to date.

<h2>Outcome</h2>
EET Group has already funded the planting of a staggering 1.43 million trees and, through purchasing and retiring certified carbon credits with Ecologi, has prevented the emission of over 26,300 tCO2e.

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By sharing EET Group’s impact with customers, suppliers and employees, Ecologi has added even more value to the partnership.
Ongoing sustainability initiatives are discussed at every ‘town hall’ and board meeting, with regular updates on trees funded for planting. The partnership has truly become a part of the corporate culture. EET Group also regularly reports its environmental impact through dedicated company web pages. And to increase awareness of their reforestation initiative, every physical shipment notice includes a marketing message highlighting that for every five shipments, the planting of a tree is funded. They also link directly to both Ecologi and the Million Tree Pledge through their website and social media channels.
The team is regularly invited to talk about their reforestation efforts at customer and supplier events, and they have completed several annual initiatives with suppliers, inviting them to stand together and grow the EET Group forest by contributing trees to the cause.
At Ecologi, we believe that sharing impact is fundamental to the climate journey. Our badges, business toolkit, and communication guidelines have made it easier and more effective for the team at EET Group to share their good work.

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Kristian Lading, Group Chief Products and Solutions Officer at EET Group, is building something of a reputation for his sustainability efforts, both at home and at work. His colleagues fondly refer to him as the “Tree Man” and his daughter describes his job as “selling electronic spare parts and planting trees”. We fully endorse that job description! 
<blockquote>Making a positive impact on the environment and contributing to the fight against climate change is something we at EET take great pride in. We will continue to work with Ecologi and our valued customers and suppliers to grow the EET Forest and support reforestation efforts around the world. It helps us engage with customers and suppliers, and attract new employees, as everybody understands that planting trees is great for our planet.</blockquote>

<h2>Want to make your business greener, better, faster, stronger?</h2>
If this article has inspired your business to start its climate journey, talk to our team today.

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